Ever wonder what’s the difference between an insurance broker and an insurance agency? There are numerous benefits of going for a brokerage firm with your insurance needs rather than going to a direct insurance company for a quote. Even though a reputable insurance provider is the main source of attaining a policy, customers can greatly benefit from getting insured through a broker for a number of reasons, such as:

1. Underwriting: The benefits of underwriting at the time of application rather than the time of claim cannot be downplayed. Most brokers will facilitate this process when lodging applications.
2. Expectation Management: Great brokers set clients’ expectations about what is likely to be an arduous process. They, or their staff, will walk each client through that process of completing forms, liaising with underwriters, etc.
3. Suitability: Brokers will know what types of cover are most important to the individual. They will know what levels of cover to put in place, and what coverage to reduce if the client’s budget does not allow for the optimum levels. Not only will brokers choose the most cost-effective options, but they will also select the right inclusions for the situation.
4. Access to other professionals: Many consumers simply don’t know to whom they should speak. In contrast, most brokers have a network of other professional people whose skill sets they understand and know which are reputable.
5. Personal skills: Having access to a professional who can give objective insight, explore the full breadth of issues and risks and ensure action is taken can’t be over-emphasized.
6. Multiple Insurance Companies: Unlike a direct insurer, who has only one market available, brokers has multiple insurance markets and are able to give you variety of coverage and premium options. They will select the best as per the client’s insurance needs.
7. Education: Being able to turn to a trusted source of information – someone who can align what they know about insurance with what they know about a client – can ensure costly mistakes are avoided.
8. Niche advice: Many businesses choose to add greatest value by understanding very deeply the insurance needs of a specific target market.
9. Someone to speak: Perhaps one of the most valuable things about having a broker is the ability to call on them when something goes wrong. The broker will know if the client should make a claim, ensure they do (when perhaps there is apathy or uncertainty of entitlements) and, in some cases, will handle the paperwork and liaison with the insurer.